
Shakshuka (Second Wave — Middle East Backstory and Method)
Shakshuka experienced its international viral moment through food media, restaurant menus, and eventually TikTok across the 2010s, presenting itself to Western audiences as a novel brunch dish of eggs poached in spiced tomato sauce. The dish's roots are genuinely ancient and widespread: shakshuka appears across North African cuisine, the Middle East, and the Maghreb, with strong associations with Tunisia and Libya as well as Israel, where it became a national dish of sorts. The viral moment brought cultural attention to a dish that had existed for centuries. The correct shakshuka technique begins with a quality tomato base. Canned whole tomatoes — San Marzano if possible — crushed by hand, form the foundation. Fresh tomatoes can work in peak summer but rarely produce the depth of a good canned product for this purpose. The base aromatics — onion, garlic, and red bell pepper — are cooked slowly over medium-low heat for at least 15 minutes until completely soft and sweet. This is the step most shortcuts eliminate: rapid-cooked aromatics produce a sharper, less complex sauce. The spice architecture is the identity of the dish: cumin, smoked paprika, and cayenne are the constants. Harissa paste — a North African chilli-spice condiment — is the best single upgrade, adding complexity and heat in one addition. The tomatoes are added, the sauce simmers for 10–15 minutes to develop, and then wells are created with a spoon for each egg. The eggs must be added gently — cracked into a small cup first, then tipped — to avoid breaking the yolk. They cook with a lid on over low heat for 5–7 minutes for a set white and runny yolk. The finish is as important as the base: crumbled feta, fresh parsley or cilantro, and warm flatbread for serving.
The Market List
The benchmark for each ingredient, and who stocks it near you. Tap a stockist to go straight to the product.
Each tap is counted, so the stockist sees the demand Provenance sends them.
The Method
Sensory Tests
What to Pour
Rich smoky tomato base, cumin-harissa warmth, runny egg richness, feta salt, herb freshness
Origin & Lineage
North Africa (Tunisia, Libya) and Middle Eastern Jewish communities; popular as Israeli national dish; viral internationally via food media 2012–2020